Felipe Nunes is a PhD in political science and a master’s in statistics from the University of California, Los Angeles (UCLA). He is an associate professor of political science at UFMG and CEO of Quaest Pesquisa e Consultoria. Specialist in public opinion and data analysis of social networks, develops campaign strategies for the public and the private sector. He received awards from the American Political Science Association, the Club of Associates in Political Marketing and the UCLA doctoral division. Participated in national, state and municipal electoral campaigns as chief strategist for various Brazilian political parties (AVANTE, PSB, PSD, PSDB, PT and PV). It has just launched the Digital Popularity Index (IPD), a social media analysis and monitoring machine learning tool for brands and politicians.